According to Japanese blog esuteru.com, Sony Computer Entertainment have filed trademarks for four mysterious items(Games ?)
- Application No. 2013-3634: game for the first time
- Application No. 2013-3635: HugQme
- Application No. 2013-3636: Kosoda Thein Department
- Application No. 2013-3637: KNACK (NACK)
Perhaps they are games or “game for the first time” could be Sony’s slogan for the PS4/Orbis.
Apart from the above, i also learned that Sega is making a game based on Romance Of The Three Kingdoms 
02-18-2013
03:46 AM
Some of these mistranslations. It's not "game for the first time" but "first game," also it's not "Kosoda Thein Department" but "kosodateinment" which is a Japanese play on words suggesting it has to do with child-rearing. So nothing interesting for real gamers